Publicity is the process of getting information about your book out to people who might be interested in buying or reading it. There are many ways to promote a book, and the most effective approach depends on what your goals are. Some general tips for promoting a book include creating an online profile that includes basic information about your work, writing promotional blurbs for local newspapers and magazines, attending speaking events, developing relationships with bloggers and reviewers (to get early reviews), social media promotion (using hashtags &etc.),and publicizing retailer signings.

For the author without access to a publisher, promoting a book can seem like an insurmountable task. Where do you start? What does a marketing plan look like? There’s a lot of information out there, and it can be overwhelming to say the least. I will try to guide through the steps and tips that would make your journey a little easier.


— Start with a plan – 


Once you’ve written your book, it’s time to start thinking about how you’re going to promote it. Who is your target audience? What platform are you going to use to reach them? What are your goals for the promotion? Having a plan will help you focus your efforts and make the most of your time and resources.


— Create a professional-looking website for your book

Make sure to include an eye-catching cover photo, a brief synopsis of your book, and links to where people can buy it. You can also use your website to blog about topics related to your book, which will help draw attention to it.

— Create a social media profile for your author brand.

Before you start promoting your book, it’s important to create a social media profile for your author brand. This will help you connect with potential readers and build your audience. When you’re talking on social media, don’t just say that you’ve published a book—that’s not newsworthy. Instead, tell people what the book is about and highlight a few great things that other people have said about it. Have a Facebook Page dedicated to your book. Also have your presence across all the platforms, Twitter, Instagram and others.

— Use existing platforms to promote your book.

Once you have a social media profile for your author brand, you can start promoting your book on existing platforms like Goodreads, Amazon, and Barnes & Noble. Try to organize Book signings in local bookstores. Other ways include Giveaways with your books, promotional materials such as bookmarks, coasters, keychain tassels, door hangers, printed mugs, tote bags, and others.

— Join social media groups relevant to your book’s genre

This is a great way to connect with potential readers who are interested in the same kind of books as you are. It’s also a great way to stay up-to-date on the latest news and trends in your genre, so you can adjust your promotional strategy accordingly.

— Connect with bloggers and influencers in your genre.

Another great way to promote your book is to connect with bloggers and influencers in your genre. These people can help spread the word about your book to their followers and help you reach a larger audience. Showing that you’re committed to your book is one of the most important steps in successfully promoting your book. When you start talking about your book and sharing what goes into the writing process, you’re creating a more personal connection with your readers, and are showing them that your book wasn’t just a random thought you had one day, bloggers and influencers can help convey this idea.

— Make a list of book bloggers and reviewers who might be interested in your book

Contact them directly and offer to send them a review copy of your book. Be sure to include information about why you think they would be interested in reading it.

— Get creative –

There are endless possibilities when it comes to promoting your book. Get creative and think outside the box to come up with ideas that will grab attention and get people talking.

— Be persistent –

Promoting your book is a marathon, not a sprint. Don’t give up if you don’t see results immediately. Keep at it and eventually, you’ll start to see the fruits of your labor pay off.

What are some common mistakes when promoting a book?

There are some common mistakes that people make when they first start the process of promoting their book. 

Mistake #1: Not having a worthy book cover to go with your book. I can’t stress enough the importance of a great book cover design, it is the first thing people see about your book and make their opinion. Give them something eye catchy to grab their attention.

Mistake #2: Not having a blog – If you do not have a blog and you are promoting your book, no one will believe that you are actually the author of said book. If you do not write, if this is an idea that came out of thin air, you will need to set up a blog. It can be a free blog with wordpress, or if you want something fancier, there are plenty of sites out there.

Mistake #3: Not asking for reviews –  If you have a blog, ask for reviews. Tell people what the book is about, tell them how much it would mean to you to get a review from them. Make it easy for them to review the book. Make sure that they understand that it is an honest review. Most book reviewers have blogs of their own and they will be more than willing to help promote your book.


If you are an author then you are aware of the fact that your author website is a key element in determining the success of your career as a writer. Every author requires a good amount of traffic on their website. But getting traffic to the author websites can be a difficult task. There are many different techniques and methods that have to be adopted to increase the traffic to a website. They involve complex issues and require a lot of understanding as well. But don’t worry! In this article, I am going to tell you about the 7 most effective and easy ways that you can follow to get traffic to your author website. So, if you are an author, take note of the following 7 points!

7 Ways To Get Traffic To Your Author Website:

Following are the 7 most important ways through which you can get traffic to your author website.

  1. Post links on social media.

If you are an author, then you must have social media accounts. The best thing that you can do for driving traffic to your author website is to post a link to your author website on each and every one of your social media profiles. Whether it is Instagram or Facebook, post a link to your website and it is an effective way of getting more traffic to your author website. So, use the social media to your advantage.

  1. Link to website on all your offerings.

Whether it is your book, a brochure or an advertisement, be sure to include a link to your author website on all your offerings. Whether it is online or offline material, be sure to post a link to your website on everything possible and this will help you increase traffic to your author website.

  1. Make use of SEO.

Search Engine Optimization (SEO) is a method that is used for making your page show up at the top of the results on a search engine. You should use the relevant keywords and other SEO related tactics to make sure that your website shows up on the search results, whenever someone searches for something similar to what you offer. So, make your author website become SEO friendly and you will surely see an increase in traffic to your author website.

  1. Start a blog!

You should start a blog at once! Do you know why? Well, starting a blog is one of the smartest ways of getting more traffic to your author website. First of all, a blog will help the readers become aware of all that you offer in terms of your content and you can use your blogs to mention your author website in a smart way to drive more traffic to it. So, start a blog and experience all the benefits that it offers!

  1. Conduct activities.

You can use the social media to conduct different activities such as giveaways to engage with the readers. By conducting such activities, you can ask the followers to visit your author website for participation. Activities will be interesting for the followers and in this way they will be glad to visit your author website. This is an effective, easy and a fun way of getting more traffic to your author website.

  1. Quality and format of your website.

Perhaps one of the most important factors that determine the traffic to your website is: is the quality and formatting of your author website good? If the quality of your website is not good, then nobody will want to visit it. Similarly, a good format can attract the visitors and make them come back again and again. So, take good care of the quality and format of your author website if you want to increase traffic.

  1. Your website’s content.

The simplest method of increasing traffic to your author website is this: post good content! If your website’s content is good, then it is bound to get more traffic as people will be engaged with the good content. So, the simplest method of getting more traffic to your author website is to post interesting and quality content. Good content will spread the word of mouth and you will get more traffic to your author website.


Also, having attractive and engaging book cover design will make sure that people become interested in your work, which will lead them to visit your site. We are here to help you to design the best looking custom and premade covers for your books. So, you are now aware of the most important methods for improving traffic to your author website. If you follow all these methods, then you will surely see an increase in the traffic on your author website. These are simple, yet very effective methods that are surely going to produce positive results for you. I hope that this article was helpful to you!


Writers need to utilize every social media site to market their author brand and their books. The social media sites provide all the tools and features that can help writers achieve success. Among the different social media sites, Pinterest is an interesting one that can be used for the marketing of author’s brand and books. In this article, I am going to talk about the 10 most important tips for marketing the author brand and book on Pinterest, in an effective manner. So, if you are a writer, then you should consider these 10 important tips!

10 Important Tips To Market Your Book And Your Author Brand On Pinterest:

Following are the 10 most important tips, with the help of which authors can market their books and their author brand on Pinterest.

  1. Author pin board on Pinterest.
    An author should use Pinterest to let the readers and followers know who they are and what their content is about. This can be done by creating an author pinboard on Pinterest which can help the authors display their world to the followers and readers and let them know all that they need to, about their content.
  2. A board for each book of yours.
    Authors should also create a separate board for each book of theirs. This will help the followers get more content about each book and will help the authors in marketing their books and author brand on Pinterest in a smart way.
  3. Board for book recommendations.
    Authors can create a separate board on Pinterest on which they will recommend books to the readers to read. This can include books from other authors. This approach will let the followers see that you care about them and want them to read great content and that it is your only goal instead of just trying to sell your own books. This will help all the authors to market their author brand and books while also creating a good image in the eyes of the followers, fans and readers.
  4. Interact with readers.
    If you want to market your author brand and books and build a good image and reputation among the readers, then you need to interact with them more often. The best way to do this is creating a board on Pinterest in which you will post pictures of the readers with your books. You can do it in the way of a game by asking readers to post pictures with your books and then you can post them in your specific board. This will help you build a good relation with your readers.
  5. Post your own pictures.
    In order to market your author brand and books, you need to develop a good relation with all the readers. A personal touch is required to build this relation. For achieving this, you can post pictures of yourself from different book signing events and other book related places. This will help the readers connect with you on a personal level and will lead to success for you as a writer.
  6. Community boards are helpful.
    Along with creating your own boards, you should also join the community boards on Pinterest to connect with other readers and fans of your books. Connecting with other people is a major way of marketing your books and your author brand in a good way. So, make use of the community boards on Pinterest.
  7. Link to your other profiles.
    When you post something on Pinterest, you can put links to your website or your other social media profiles so that the people can visit those as well. This will help in increasing your follower base and will help you improve the marketing of your books and your author brand. So, make use of this feature on Pinterest as well.
  8. Repin content of others.
    Marketing the author brand is all about connecting with the readers and fans. In order to market your author brand on Pinterest, you need to connect with others on a deeper level. So, one method of doing this is to repin and like the content that other people share. This will help them see that you appreciate others and will help you build a good image.
  9. Hashtags on Pinterest.
    Using hashtags on your posts on Pinterest is a great way for you to get your posts to reach out to as many people as possible. So, use the relevant hashtags on all your posts as this will help in reaching out to more people and you will be able to market your author brand and books effectively.
  10. The right images.
    Pinterest is an image based social media platform. So, in order to market your author brand and books effectively, you need to use the right images for all your posts. You will also need the right book covers if you want to attract your audience. Thanks for visiting the right place for your book cover. We offer custom book covers as well as premade book covers that will help you make your books a success.


    If you follow these 10 important tips, you will be able to market your author brand and your books on Pinterest in an effective way. This will help you achieve success as a writer in the long run. I hope that this article was of some help to you!


Do you want to be a successful writer? Worry no more; we are going to give you excellent tips on how to become one. People have different reasons for becoming successful writers. Writing itself is not an easy task; it needs a lot of thinking, putting down ideas and facts on paper. So how do you become a successful writer? Let’s find out.

How to become a successful writer

1. Inspiration can come from anywhere, keep on a lookout

Writers should look at everything and try to learn from anywhere. Books, movies, healthy life, you can get inspiration from everything. If you are writing a book, do some research to get a glimpse of how the related books look? Combine the ideas of different books or sources you have read with your points to make sure you come up with well-informed books.

It would be best if you got connected with the audience very well.

Joining a writing group will also help you so much. You can get excellent ideas on these platforms, look for the people you are at the same level, and interact with them regularly. Read each other’s work. It will help you to get good ideas for the book or article. Joining this group will increase your value of Writing when trying to complete an ambitious program.

This group ensures that you remain focus and will help you develop good points and the best topic for your work.

2. Keep on reading

Make a habit of reading, almost anything you can get hands-on. Do not pass a book because its none of the genre you are writing on. Read the books of other great writers to see how they crafted their points well. You should be able to read all the readings, novels, articles, and many other forms of Writing.

Everyone has a favorite writer, read their work to find out how they put their ideas together. Do not forget the best-selling authors and those that you may not know their work. Have excellent knowledge of good Writing if you want to be the best writer. Reading a lot will help you improve the following things;

i. Increase your vocabulary

You will add to your vocabulary dictionary some of the most basic vocabulary that you will use in your Writing. A word has many meanings and multiple synonyms that will help spice up your Writing. When you read a lot, you will be able to know how a word can be used in a sentence. Reading will help you in knowing new phrases and try to express them through words.

ii. Know new writing styles

Reading numerous genres, different publications, and different authors’ works will help you increase your writing abilities. You slowly understand different writing styles.

iii. Knowledge on the latest trend

Reading different authors’ work will help you spice up and rectify areas that you were not perfect. You will know what the current market looks like on the writer.

These three factors are some of the few of why you need to read a lot.

3. Practice makes perfect

There is no replacement for hard work. Keep on practicing your traits of Writing. Even though it does not seem perfect today, you will eventually get there. Write every single day, although it looks ridiculous. Writing daily will improve your writing skills. It will also help you push through the writer’s block and make you more creative. Be creative; make it your full-time job.

Set deadlines and targets for yourself daily and ensure that you follow them. If you have a job, set aside some time, like forty minutes for Writing. It will help you improve your skills immensely. You can become the best writer through consistency and hard work.

4 The greatest weakness lies in giving up.

If you think your Writing is not good enough, do not worry, you can always rewrite. Never give up on writing sessions. You may write some sentences that you dislike, and you feel like you cannot write anymore, do not give up. Rest and try to rewrite them again the following morning. If you run out of ideas, and you cannot continue writing, take a step back and rest.

Continue writing the following morning when you are fresh. No matter what you are experiencing in life, giving up is the mistake that you can experience.

5. Keep calm and Keep Writing

A peaceful environment will help you to write your best. Keep away from distractions. Have a place you will only be used for Writing. Dedicate a space in your house or workplace for writing to avoid distractions. It is simple to write when you have a specific place dedicated to Writing. The place should have a surreal environment.

If your house is too small and cannot have a place you can dedicate for Writing, go to a library and write your work. Libraries usually have a very peaceful environment that will help you write effectively. If it is in your house, try to listen to slow, soothing music first. But if you are not good with music while trying, do not try them. Writers are different from each other.

6. So you completed writing what next?

I cannot stress enough how vital the post-production phase is. Hire a good editor who can find your flaws in Writing and make it perfect. Next, you need a good book cover for your novella. We here at Creative Paramita, we specialize in cover designs; I can help you with that. I have a vast collection of premade covers ready for your book, and if that does not suit your requirements, I can always design a custom book cover perfect for the book you have written.

Creative Paramita is the best place that will ensure your book sells so much. The designed cover will attract many people. Have you finished writing your book? Contact Creative Paramita for an excellent cover.


Writing is not an easy task. It involves a lot of planning. I am glad you have read this article. We have extensively discussed the rules of how you can become a successful writer and the best place you can get your book cover.